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Tuesday, 03 November 2009 |
Based in Carmarthenshire West Wales, PolyFast are suppliers of polythene sheeting, landscape fabric, pond liners and more. Colour Mafia were recently asked to create a new online campaign, including a complete e-commerce store including secure ordering, a back-office system and online marketing campaigns, as well as corporate branding. The new branding is based around a vibrant green, making it memorable and associating well with the gardening market. The online store really stands out with this colour scheme and utilises a clean and easy-to-use interface. Customers are able to navigate their way around the site easily, a making what could have been a problematic task for users - choosing from the great range of products, sizes, colours and thicknesses - a selling point for the company.
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